Workings is a biweekly newsletter written by Steyer Content’s CEO and owner, Kate Walton. Its purpose is two-fold: to provide a glimpse into life at Steyer and to engage in a broader conversation about the ever-changing shape of work.
Global User Research Video (4K and VR)
RESEARCH VIDEO
WhatsApp, 2019
Global private messaging application with an already-launched, 3-month, 3-continent user research initiative– and a last-minute need for our traditional & VR user research video services to replace outgoing vendor
Our role: Three-person video crew joined research team mid-trip for final three legs to capture insights and edit on-site, quick-turn footage of research takeaways for stakeholder review
- Research-skilled video team coordinated closely with FTE researchers to capture and identify most important insights and b-roll footage; edited country or region videos on-site to client specification
- Seattle-based team supported in-field video producers 24/7 for duration of engagement, with intensive briefs and debriefs and facilitation of in-field feedback cycles to align with client expectations
- Project logistics included quick-turn international visa and second-passport procurement for team, short-notice flights and lodging to coordinate with FTE plans, equipment procurement and transport, highly confidential encrypted data management, and troubleshooting from a distance
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